The Catch: 30 Media Alternative Transcript
Visual description: Truist logo
Visual description: A coach and a student athlete are in a college gym.
Coach: We’re gonna try something new today.
Visual description: The coach drags in a ladder and uses chalk to draw a circle high on the wall. The athlete runs toward the wall, jumps, and can’t quite reach.
Music: higher…
Coach: That was close.
Coach: Now get the top of the circle!
Visual description: The athlete jumps again and still can’t reach. The athlete is tired.
Music: higher…
Coach: I need you to come from here.
Visual description: The coach encourages him, pointing to his own heart and then the athlete’s heart.
Music: higher…
Voice over: When you work with someone who knows a lot and cares even more…
Visual description: The athlete jumps again and almost reaches the circle.
Visual description: The coach caringly puts his hand on the athlete’s shoulder.
Coach: I believe in you. Make it happen.
Visual description: The coach looks the athlete in the eye and nods at him. We can tell the coach isn’t going to give up on him.
Voice over: … you’re unstoppable.
Music: ‘til I reach the highest ground.
Visual description: In slow-motion video, the athlete jumps toward the mark on the wall. We cut to the same athlete jumping in the exact same way, but he’s now a player at a professional baseball game catching a ball right before it goes over the fence, preventing a home run. The crowd goes wild. We zoom in to see the coach in the crowd. He’s emotional and proud of his student, and points at the student, like he did in training. The athlete catches his former coach’s eye and nods at the coach as he jogs back to the infield, acknowledging the coach’s unwavering support.
Visual description: We see a Truist teammate and a professional-looking client sitting across a desk from each other at a Truist branch. The teammate has a document with tables and graphs. The teammate nods at the client in the same way the athlete nodded at his coach.
Teammate: Let’s make it happen.
Visual description: The teammate circles a section of a document in the same way the coach drew a circle on the wall.
Voice over: At Truist, we believe the same is true for banking.
Music: Keep on learning.
Visual description: Truist logo
Onscreen text: Leaders in banking. Unwavering in care.
Onscreen text: Truist Bank, Member FDIC. © 2024 Truist Financial Corporation. Leading based on Truist ranking as a top 10 U.S. commercial bank as of 12/31/23.